Jerry's Ford

Ford has posted incredible sales numbers for 2009 and 2010. Using social media to engage in an open dialogue with customers via websites like Twitter and Facebook, is key in today's marketing world. Ford has "designed an unprecedented social media-driven plan to create such engagements," according to author Ernan Roman, an expert in the advertising field. And this is why the American auto maker has been so successful.

Ford's chief marketing executive, James…

Tattoos are more than just body art; they're a statement of one's identity? especially among Millennials. According to the Pew Research Institute nearly four in 10 Millennials have at least one tattoo. Among Gen Xers, the rate drops just a bit, coming in at 32 percent.

Ford is now taking that fad (if we can even call it that, it's so enduring) to a new level. They are offering car buyers a…